Comments on: The Web is #1 but ad spending is still around 8% http://www.webpublishingblog.com/the-web-is-1-but-ad-spending-is-still-around-8.htm Internet publishing, a multidisciplinary approach. Sat, 30 Aug 2008 08:43:29 +0000 http://wordpress.org/?v=2.2.2 By: Andrew http://www.webpublishingblog.com/the-web-is-1-but-ad-spending-is-still-around-8.htm#comment-1595 Andrew Wed, 07 Jun 2006 19:33:30 +0000 http://www.webpublishingblog.com/the-web-is-1-but-ad-spending-is-still-around-8.htm#comment-1595 John, I think they already have -- News Corp. Even NBC is now submitting videos to YouTube. I use DVR a low. I don't watch much TV as it is (now that my favorite shows, NCIS and Alias, have wrapped up their seasons/series I hardly watch any.) I think that TV will adapt to this over time. I certainly don't see the web & DVR as a doomsday scenario. The old media companies that are properly positioned for this change, which has really been underway for over a decade now, will flourish. John, I think they already have — News Corp. Even NBC is now submitting videos to YouTube.

I use DVR a low. I don’t watch much TV as it is (now that my favorite shows, NCIS and Alias, have wrapped up their seasons/series I hardly watch any.) I think that TV will adapt to this over time. I certainly don’t see the web & DVR as a doomsday scenario. The old media companies that are properly positioned for this change, which has really been underway for over a decade now, will flourish.

]]> By: John http://www.webpublishingblog.com/the-web-is-1-but-ad-spending-is-still-around-8.htm#comment-1594 John Wed, 07 Jun 2006 19:01:29 +0000 http://www.webpublishingblog.com/the-web-is-1-but-ad-spending-is-still-around-8.htm#comment-1594 I think that DVR technology that lets people fast-forward through commercials will make television advertising less and less attractive as it gains more widespread use. My family already records every show we watch just so that we can fast forward through the commercials and save 15-20 minutes out of each hour-long show. It's just a matter of time until more of the big-time companies start taking notice of Internet advertising opportunities. I think that DVR technology that lets people fast-forward through commercials will make television advertising less and less attractive as it gains more widespread use. My family already records every show we watch just so that we can fast forward through the commercials and save 15-20 minutes out of each hour-long show.

It’s just a matter of time until more of the big-time companies start taking notice of Internet advertising opportunities.

]]> By: Joe http://www.webpublishingblog.com/the-web-is-1-but-ad-spending-is-still-around-8.htm#comment-1588 Joe Wed, 07 Jun 2006 05:17:14 +0000 http://www.webpublishingblog.com/the-web-is-1-but-ad-spending-is-still-around-8.htm#comment-1588 100%. Madison Ave hasn't discovered the web yet. It will take a new breed of marketers to harness the possibilities. 100%.

Madison Ave hasn’t discovered the web yet. It will take a new breed of marketers to harness the possibilities.

]]> By: Andrew http://www.webpublishingblog.com/the-web-is-1-but-ad-spending-is-still-around-8.htm#comment-1583 Andrew Wed, 07 Jun 2006 01:52:14 +0000 http://www.webpublishingblog.com/the-web-is-1-but-ad-spending-is-still-around-8.htm#comment-1583 Hmm, didn't see that I'll take a closer look. Hmm, didn’t see that I’ll take a closer look.

]]> By: Eric Frenchman http://www.webpublishingblog.com/the-web-is-1-but-ad-spending-is-still-around-8.htm#comment-1581 Eric Frenchman Wed, 07 Jun 2006 00:13:00 +0000 http://www.webpublishingblog.com/the-web-is-1-but-ad-spending-is-still-around-8.htm#comment-1581 I saw the same article and had the exact same feeling. Did you notice how the study was limited to two cities? Some sample. Eric I saw the same article and had the exact same feeling. Did you notice how the study was limited to two cities? Some sample.

Eric

]]>