I finally installed a Wordpress plugin that allows my posts to be dugg, de.licio.us’ed, reddited, or Yahoo’d (or whatever you want to call it.) This plugin include 12 more social bookmarking sites which were included by default.

Despite all of the social bookmarking sites available, nearly all seem to have a heavy dork-appeal (with the notable exception of StumbleUpon.)

I have a few suggestions for you if you are planning on launching a social bookmarking site.

#1 - Appeal to geeks, but don’t target them. Use them for the links, and then high tail it out there. Figure out what its going to take to get the average Myspacer visiting your site daily.

#2 - Make a few social networking sites, each with a slightly different twist. Whats the extra cost once you have the code written?

#3 - New features are nice but don’t add them just to be cool. New features should either bring in new users or keep existing users addicted to your site.

There are different approaches to social bookmarking. The three most unique services I am aware of are Digg, Del.icio.us, and Stumble Upon. Forget semantics, they all serve the same general purpose: allow users to share web pages with each other.

Internet entrepreneurs have a perfect oppurtunity today to reach the mass market with new social bookmarking sites. What are you waiting for?