Are you geotargetting Yahoo’s PPC ads to the US? If not, you might think about doing so. Several publishers have been kicked out of the program recently for sending international traffic to Yahoo. Most recently, Chris from blogged about getting the boot. Some publishers have gotten kicked out despite having reps specifically telling them they would not be!

I am a little confused at why Yahoo can not do the geotargetting themselves, or at the very least just not pay for international clicks and let the publishers stay in the program. Perhaps they have another motive here? At least we can give Yahoo credit for paying what they tell publishers they will pay. In contrast, newbie Chitika issued suspicious account “audits” deducting up to 90% of publishers accumulated revenues.

Here is a solution to geotargetting your ads – phpadsnew.

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