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December 27, 2005

Online Dominance doesn’t always translate across languages and borders

by Andrew

Here is an interesting story from Asia Business Media. Apparently eBay China isn’t doing so hot. They’ve started by dropping the fees to open eBay stores and it looks like more fee drops will follow. This is bad news for eBay.

This isn’t an oddity either. Interestingly enough, Yahoo! Auctions dominates the online auction market in Japan. I think it would be a safe bet to say eBay China is going to be a loser. That is may seem like a risky prediction considering that here in the United States eBay literally means online auctions.

What are you doing to capture international markets in your niche? I’ve considered having translations of some of my sites done but I don’t think that language is the ultimate “tipping point” here. After all, eBay China is in Chinese.

Why should you care? Because you need to — “By 2015, Americans will be less than 15% of Internet users and will likely account for about one-third its value.”

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