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June 29, 2007

Information is everything

by Andrew

Information is everything. The difference between a high performance multi-billion dollar hedge fund and an investment fund that just collapsed and lost everything is information. Unfortunately we all suffer from an information overload.

The keyphrase for today is — “Actionable Data.”

The American Heritage Dictionary defines actionable as — “Relating to or being information that allows a decision to be made or action to be taken.”

Consider all of the information that you take in on a given day. Friends, news, gossip, today’s revenue, web site stats, and so on. What information matters and what does not?

Here is a challenge/expirement for you to try out. Focus on the information that is actionable. Ignore everything that has no relevence to your business (ok, if you are married that might not work out very well!)

Next filter out unimportant sources. If there is a source that has routinely given you good information, keep watching it. If it is a blog that has never given you a single piece of actionable information, delete it from your RSS subscriptions. If watching CNBC never helped you make more money, turn it off.

Now when you see something that you can take action on — do it. Don’t wait. Specifically, things you can do right now to benefit your web sites. Be moderate. This doesn’t mean start a new business on every single idea. However, it could mean quickly launching a web site for a hot new niche market.

Try that out for a day and let me know the results.

4 Comments »

  1. This is great advice. I know I have blogs in my RSS that I always click on last and rarely read the posts. Time for a little house cleaning.

    I had already made the decision to stop doing conferences because they were an excuse to drink and have some fun, but I have never had a meaningful business relationship develop as a result of one.

    I also decided to cut way back on video game time and spend it instead on working out. Cannot tell you how much better that time is now invested. Instead of a new high score, I now feel better and have more energy.

    Comment by Diorex — June 29, 2007 @ 8:51 am

  2. Sounds like your on a roll now Diorex. You know what the next step is…

    Kill your IM.

    Comment by Marc — June 29, 2007 @ 11:03 pm

  3. Diorex, video games were one of the things I just about completely killed. Now I average a couple of hours a month or less and only play with friends.

    I think I’ve mentioned the RSS thing before. I always hate doing it because I know my blog probably qualifies for being deleted for some of my readers!

    Comment by Andrew — June 30, 2007 @ 3:44 pm

  4. […] My parents had the nasty habit of writing down the car mileage and cost of gas every time after filling up a the gas station. Besides doing absolutely nothing with the information, it was a waste of time — because the knowledge was not actionable. […]

    Pingback by » Increase online profits & productivity in 1 day - Web Publishing Blog — July 23, 2007 @ 2:18 pm

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