Tech bloggers everywhere have been talking and throwing out predictions over the failed Yahoo Microsoft merger.

I’ll keep it simple. Google is a data company. Yahoo is a content company. That difference is night and day when it comes to focus and performance.

Content is a fine business model. Long term, a “be everything” model it is destined for failure. Niche publishers and aggregated feeds will grind away at their audience and profit margins.

Short term, the mis-focus has caused Yahoo to fail miserably by screwing up Panama. Also, for far to long they allowed garbage traffic access to the same PPC feed as high quality publishers and domainers. And thats just the beginning of the list. These are mistakes data companies don’t make. Google sure didn’t.