I nearly posted this story last week, but as usual Aaron Wall has said it better than I can.

What happened is that a blogger who was badmouthing an ad agency for misusing government money got sued by that ad agency. The last time I remember a blogger getting sued (which was Aaron Wall by a scam SEO company) that lawsuit resulted in massive publicity and backlinks.

I’m not sure its a secret that sueing someone can result it lots of negative publicity for yourself; what is new is that sueing someone today can give them backlinks that money can not buy. Who would have thought getting sued could be the best day of your life?