Domain typo sells for $242,400; a bubble on the horizon?
As reported by DNJournal, Mortage.com sold for $242,400 this past week. This sale set a record as the highest reported typo domain name sale in history.
If you have been reading my blog since the beginning, you know that I’m generally very bullish on domain names. In addition to direct traffic, they also provide search engine optimization bonuses and strong branding value.
Was this domain overpriced? I have no idea without seeing hard statistics for its earnings.
Wow - that’s actually a great typo. Why? Because at first I could not figure out what the mistake was! (I’m from germany - so english is not my native language)
I came accross the word several times before but somehow did not realise it was mortGage and not mortage.
Great typo. But still too expensive
Comment by Sinnfrei — April 10, 2006 @ 7:21 am
I would be very interested to hear the number of type ins they get a day. Since it goes to a lead page and not a ppc page, they probably have to get 2+ leads a day for the next 10 years just to break even.
Comment by Andrew — April 10, 2006 @ 3:20 pm
I bet he found it at Domangled!
Comment by Tom — May 25, 2006 @ 4:24 pm