Do you GeoTarget?
Recently I’ve been experimenting with different solutions for monetizing my sites beyond Adsense. Since many other programs restrict certains ads and offers to US or UK traffic only I have been looking into Geotargetting my ads.
Shoemoney says he’s seen a 25% increase in revenue by geotargetting specific offers. Those are the kind of numbers that make me pay attention. I’m actually surprised that more programs don’t geotarget for you, like Adult Friend Finder does (which they’ve been incredibly successful with.) Rather than filter out unwanted impressions through geotargetting, Yahoo recently terminated a bunch of publishers for sending too much international traffic.
GeoTargeting Ads was one of the first project I realized with my newly learned PHP knowledge years ago
In theory it should work way better than just displaying any ad, but in my case I had too few websites :/ Anyway the system isn’t that hard to code and the database ip to geo database is free available
Comment by anty — February 24, 2006 @ 5:46 pm
Yeah, I’d love to hear what database is recommeded and where to get it.
Comment by Doug — February 28, 2006 @ 8:57 am