Cheap Online Banking means big money for ING Direct
How much have you heard about online banking? I’m going to guess it involved something about identify theft, spyware, and stolen passwords. Despite security concerns by users online banking is alive and very well. ING Direct has found a niche and is bringing in the money.
In just five years, the Wilmington, DE-based subsidiary of Dutch financial services conglomerate ING Groep NV has gone from nothing to three million customers, $51 billion in assets and $37 billion in deposits. It’s now the nation’s largest standalone Internet bank-and bigger than such established names as M&I Corp. and Huntington Bancshares. Pretax profits in 2004 were $159 million, far more than its founders envisioned at this stage, while return on equity was nine percent.
ING Direct is paying attention to security too. A recent article on Wired.com highlighted just that.

[…] less time using e-mail, and search use is staying the same. Other online activities, like online banking, are growing in usage. I’d like to […]
Pingback by » Online Trends — E-mail, IM down; Search flat - Web Publishing Blog — December 16, 2005 @ 8:18 pm
Hi,
I didn’t know ING’s online banking program was so special. I use the the online banking program in question and it’s really great, bank transfers are only a click away
Don’t all american banks have something similar yet?
Comment by Peach — December 18, 2005 @ 5:53 am
ING DIRECT is the best
Comment by Chris — December 20, 2005 @ 8:38 pm