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October 8, 2006

Affiliate marketing, viral marketing, and performance goals

by Andrew

Two months ago I made a post about giving a try at affiliate marketing. I surpassed the goals I set in August by a long shot.

Today I have decided to venture into another territory — viral marketing. I am going to spend next week building a web site specifically for the purpose of attracting viral traffic. Its going to be detailed, yet simplified for its intended audience. Its controversial enough that it will probably piss a lot of people off, yet true.

The last blog post I know really helped people involved goals. I said make handwritten lists of specific tasks, keep it right in front of you and cross tasks off as you finish them. I could give you the details about my affiliate marketing successes or what viral marketing strategies I am going to use. Forget it; you can find out all the information on any number of forums or blogs.

Here is what I am going to tell you: How to set a performance goal.

First, look at what you are doing right now. Are you making $10 a day? You can make $30. Are you making $100 a day? You can make $300. Are you making $0 a day? You sure as hell can make $10.

Now, do a hard analysis of what has worked best for you. One of my biggest weaknesses has been abandoning what works getting caught up in low-to-no-profit projects. If you find something that is making you $50 a day, do it again and again and again until it doesn’t work anymore.

There is a downside to this. Some people with large exposure to the poker industry are learning this. Take a page out of investment strategy and diversify those windfall profits — when you get them.

Whether you choose PPC arbitrage, affiliate marketing, viral marketing, or running a content site, I want to hear some success stories from you in 2 months.

2 Comments »

  1. Very nice! I can’t wait to write a success story. :-)

    Comment by Benoit Brookens — October 9, 2006 @ 8:46 am

  2. Just wondering why you would bother with anything else if affiliate marketing was such a big success? It seems to me that if something is really successful, you would continue with it and scale it up by outsourcing parts of it, etc. I constantly read about how people make so much with affiliate marketing, but it seems to me that most affiliate marketers never progress like other businesses by systematizing and taking on staff. This has always suggested to me that the potential of affiliate marketing is not all it’s cracked up to be.

    Comment by Marc — October 10, 2006 @ 10:15 pm

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