Comments on: Adwords is a great testing platform http://www.webpublishingblog.com/adwords-is-a-great-testing-platform.htm Internet publishing, a multidisciplinary approach. Mon, 01 Dec 2008 17:35:24 +0000 http://wordpress.org/?v=2.2.2 By: Andrew http://www.webpublishingblog.com/adwords-is-a-great-testing-platform.htm#comment-25581 Andrew Sat, 07 Apr 2007 08:36:45 +0000 http://www.webpublishingblog.com/adwords-is-a-great-testing-platform.htm#comment-25581 Yes, and its even better when what you are testing is meant to get the bulk of its volume through word of mouth. Yes, and its even better when what you are testing is meant to get the bulk of its volume through word of mouth.

]]> By: Diorex http://www.webpublishingblog.com/adwords-is-a-great-testing-platform.htm#comment-25549 Diorex Sat, 07 Apr 2007 02:44:35 +0000 http://www.webpublishingblog.com/adwords-is-a-great-testing-platform.htm#comment-25549 From initial efforts, we are typically able to double conversion rate with paid search through testing different landing page features. So not only can you make sure an idea is sound...You can also fine tune the heck out of it. Because paid search lets you drive traffic to any page you choose, you can test changes before they go live on other traffic sources etc. Hmmm $.44 an action....Sounds like that can't help but be profitable in the long run. From initial efforts, we are typically able to double conversion rate with paid search through testing different landing page features.

So not only can you make sure an idea is sound…You can also fine tune the heck out of it. Because paid search lets you drive traffic to any page you choose, you can test changes before they go live on other traffic sources etc.

Hmmm $.44 an action….Sounds like that can’t help but be profitable in the long run.

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